MACROMEDIA TO REPORT FIRST QUARTER FISCAL YEAR 2005 FINANCIAL RESULTS

San Francisco—July 8, 2004—Macromedia (Nasdaq: MACR) will release its first quarter fiscal year 2005 financial results on Wednesday, July 28, 2004, after the close of the market. The company has scheduled a conference call for 2 p.m. PT / 5 p.m. ET, which will also be broadcast online using Macromedia Breeze. Rob Burgess, chairman and chief executive officer, and Betsey Nelson, executive vice president and chief financial officer, will host the call. The press release and accompanying Macromedia Breeze presentation will be available at http://www.macromedia.com/MACR/ prior to the conference call. For those unable to participate in the live call, the Breeze presentation will be archived on macromedia.com.

MACROMEDIA DELIVERS FLASH LITE 1.1

New version adds support for connected applications and open standards including SVG-T

San Francisco—June 28, 2004—Macromedia, Inc. (Nasdaq: MACR) today announced that Macromedia Flash Lite 1.1, the Flash Player profile for Mobile Phones, is now available for service providers and handset manufacturers around the world. Flash Lite 1.1 is a significant update to 1.0, first used in the NTT DoCoMo 505i handsets introduced last year. The new version has support for the W3C standard SVG Tiny (SVG-T), network connectivity, improved audio support, and APIs to integrate Flash content with phone functionality. Early adopters and partners including Bellwave, NTT DoCoMo, Sony Ericsson, Symbian, Texas Instruments, and T-Mobile are already enthusiastic about the promise of this technology (see attached quote sheet). For more information on Flash Lite 1.1, visit www.macromedia.com/go/flashlite.

"Flash Lite uses industry standards to light up today's mass market mobile phones with even more interactive multimedia functionality," said Juha Christensen, president of mobile and devices, Macromedia. "This rich experience is possible because of the pervasive technology of Flash and the skills of the strong community of Flash developers and designers."

With Flash Lite 1.1, Macromedia delivers on its mission to become the most trusted and first choice in multimedia for mobile devices. The update provides OEMs with a single player for playback of animations using SVG-T as well as Flash, the standard for interactive content. New network connectivity enables Flash content to make dynamic server queries, bringing the power of rich Internet applications to mobile phones. New scripting commands enable developers to create Flash content that can access core handset features such as sending multimedia messages, dialing, checking the network status, and battery level. The update also adds improved audio functionality, with support for MP3, PCM, ADPCM, and SMAF audio formats.

"Macromedia Flash makes developing device content dramatically easier across a wide array of devices," said Darrell Snow, vice president of technology, SBI.Razorfish. "We are always looking for compelling ways to build great experiences for consumers and the adoption of Flash in mobile phones makes it easy for us to do just that."

"As mobile phone capabilities advance with stunning rapidity, a rich and responsive presentation layer has never been more important as a key base of competition," said Cliff Raskind, director of global wireless practice, Strategy Analytics, Inc. "In the quest to support more robust media types on a lightweight connected client while simultaneously condensing development cycles, the ability of one technology to provide core system functionality, integrate with other existing standards, and tap into a wealth of developers is a clear advantage."

Macromedia Flash Lite 1.1 is an updated profile of Flash Player designed specifically for mobile phones. This profile targets mass-market phones that do not have sufficient processing power and memory to support the entire Flash Player 7 feature set available on the desktop. Flash Lite 1.1 will be licensed in different configurations to address the needs of specific market segments such as handset manufacturers and operators. Developers today also have access to the Flash Lite 1.1 content development kit (CDK) covering tips, techniques, and sample code for developing Macromedia Flash content for mobile phones using Macromedia Flash MX Professional 2004.

MACROMEDIA DEMOS FUTURE OF INSTANT ENTERPRISE COMMUNICATIONS

Instant messaging and web conferencing come together in technology preview

San Francisco, CA —June 15, 2004—Macromedia (Nasdaq: MACR) today will preview Macromedia Breeze integration with instant messaging at the IMlogic IM Linkage Industry Roundtable. Breeze leverages the ubiquity of Macromedia Flash Player to deliver "instant on" web conferencing. By typing a keyword in the messaging client, users can immediately enter a Breeze meeting to collaborate, share screens and documents, and interact with a shared whiteboard without any additional downloads. The technology preview illustrates how the Breeze system can be easily integrated with other enterprise applications. To see the Breeze demonstration, visit www.macromedia.com/go/breezeim.

"Today, inviting users to an online meeting requires all participants to install client software. In practice, would-be collaborators have to download client-side technologies before they can even start the online meeting," said Tom Hale, senior vice president and general manager, Macromedia. "The ubiquity of Flash allows users to fluidly escalate from instant messaging into an instant online Breeze meeting, without breaking the flow of communication."

The technology preview uses the extensibility layer of Breeze to securely create meetings, authenticate users, and send invitations to users communicating via any major IM client. This approach ensures companies can use their IM clients of choice and still benefit from the power of ubiquitous collaboration using Breeze, even across heterogeneous messaging environments.

The Breeze technology previewed today integrates with IMlogic IM Linkage, an enterprise-class IM application system, to enable Breeze to communicate to clients of all major IM networks.

"Instant messaging and presence are central to the convergence of disparate real-time collaborative technologies," said Francis de Souza, president and CEO, IMlogic. "Macromedia Breeze is capitalizing on the ubiquity of the Flash Player to create a vision for true real-time collaboration that marries web conferencing with the global public instant messaging services."

MACROMEDIA AND SPEEDERA DELIVER FLASH VIDEO STREAMING TO SPUR INTERACTIVE VIDEO REVOLUTION ON THE WEB

The “Lean-Forward Effect”: Companies Can Quickly and Easily Deliver Video-Enabled Rich Content Across a High Performance, Distributed, On-Demand Computing Network

Santa Clara and San Francisco, CA —June 8, 2004—Speedera Networks Inc., a leading global provider of on-demand distributed computing services, and Macromedia (Nasdaq: MACR) today announced the immediate availability of Macromedia Flash Video Streaming Service, powered by Speedera. The service provides companies with an outsourced solution to enable the streaming of high-quality Flash video to Web users across a globally distributed on-demand network. The service, based on Macromedia Flash Communication Server MX and now available as part of Speedera’s comprehensive SpeedSuite family of services, enables companies to fundamentally transform video experiences on the Internet.

"Leading media companies, interactive agencies, and companies both large and small that want to leverage the effectiveness of video to provide compelling broadband sites for their customers are turning to Flash video for its deep interactivity and instant-on, no hassle end-user experience,” said Chris Hock, director of product marketing, Macromedia. “By offering the Flash Video Streaming Service across its award winning distributed delivery network, Speedera is providing companies with a quick and easy path to implement Flash video today, without upfront capital expenditures on hardware or software."

With features such as instant-on, customizable player capabilities, seamless website integration, and the ability to add deep interactivity and context, Flash video content enables a better viewing experience for website visitors and content viewers while enabling content publishers to control their branding and look and feel. In addition, because Flash video is delivered via Flash Player, the most widely deployed media player on the Internet, publishers are able to offer the same great video experience across all platforms and browsers, lowering development, quality assurance, and customer support costs.

The Macromedia Flash Video Streaming Service powered by Speedera enables companies to deliver this content easier and more effectively with the highest quality and reliability, while scaling to provide the capacity to stream to even the largest audiences around the world – all without having to install and maintain their own streaming video servers.

Speedera has a vast, proven expertise in providing streaming capabilities to some of the world’s largest government as well as media and entertainment sites, supporting extremely large numbers of viewers driven to these sites by news events, popular TV shows and even Mars landings. Speedera enables such sites to support streaming everything from Fox Broadcasting’s American Idol to NASA’s current Mars twin rover missions, which are breaking Internet traffic records for a science event with more than nine billion hits to the space agency’s web portal since the rovers landed on the Red Planet earlier this year (peak traffic on the NASA portal www.nasa.gov reached nearly seven gigabits per second in January 2004 alone).

In addition to providing global reach in delivering the Flash Video Streaming Service worldwide, Speedera provides powerful management tools to users of the service through SpeedEye, the company’s web-based management portal. Enterprises not only gain a service-based solution for Flash video streaming, they can also take advantage of Speedera’s comprehensive SpeedSuite set of complementary services, including whole site delivery, security, business continuity, infrastructure management, and business intelligence.

"Flash video content greatly enriches the user experience and opens up new and creative ways to dramatically alter the way video is played on the Internet,” said Ajit Gupta, president and CEO, Speedera Networks. “By integrating Macromedia Flash technology with our SpeedEye portal, we’ll provide customers with a robust solution for creating great video experiences while enabling them to manage, track, and report key statistics for their video usage. Further, by distributing Flash video content over Speedera’s globally distributed on-demand network, sites can scale to meet the needs of any size of audience anywhere around the world, without delay or interruption."

"Streaming Flash video is a new way to reach out and grab the attention of broadband users who now represent the majority of time and money spent online," said Jon Klein, CEO, The FeedRoom. "The service provided by Speedera creates an astonishing personal and powerful interactive experience. Because of its business intelligence, our customers know precisely whom they are reaching and which messages are resonating with the right audience. Perhaps the best news is that our customers don't have to buy or download special software to access all of our high-powered streaming and broadband content."

The Flash streaming partnership deepens the existing relationship between Speedera and Macromedia. Macromedia has long relied on Speedera to deliver downloads of Flash Player to users worldwide and to track performance, availability and other key site metrics.

For more information about the Flash Video Streaming Service, powered by Speedera, or to request a demonstration, please visit www.speedera.com/reqdemo.htm.

MACROMEDIA BREEZE EXPANDS ITS GLOBAL REACH

New localized languages and worldwide hosting facilities make Breeze globally accessible

San Francisco—June 7, 2004—Macromedia (Nasdaq: MACR) today announced that Macromedia Breeze has expanded its global reach through localized versions of the solution and the expansion of its worldwide hosting facilities. With the full Macromedia Breeze solution now available in English, French, German, Japanese, and Korean, global end-users (see attached quote sheet) are able to select their desired language for content, courses, and meetings in order to optimize their communications.

Macromedia Breeze is the first rich web communication system that enables organizations to communicate, collaborate, and train via a single, easy-to-use, integrated solution that includes everything from live meetings to on-demand presentations. Breeze has also added enhanced document support, custom forms and fields, and improved voice over IP functionality. For more information on the new features in Breeze, visit www.macromedia.com/go/breeze.

"Macromedia Breeze has already established itself as a global solution which is speeding knowledge transfer within enterprises," said Tom Hale, senior vice president and general manager for Macromedia. "With the expanded hosting facilities and increased language support, Breeze is taking the necessary steps to become a critical piece of how global businesses communicate."

"Corporate buyers are focusing on global web conferencing solutions that are flexible and user-focused to support critical interactions between colleagues, partners, and customers," said Robert Mahowald, research manager, IDC. "The newest web conferencing products provide close links to other productivity applications, allowing users to launch, conduct, and re-use conferencing sessions without the help of an administrator."

Siemens Medical Solutions, a group of Siemens AG with headquarters in Erlangen, Germany and in Pennsylvania, is one of the world's largest suppliers to the healthcare industry. The company is known for bringing together innovative medical technologies, healthcare information systems, management consulting, and support services to help customers achieve tangible, sustainable, clinical, and financial outcomes. The Siemens Medical Solutions, Computed Tomography division, headquartered in Forchheim, Germany, uses Breeze to reduce expensive in-person meetings between employees in Germany and the Joint Venture SSME that produces and develops computer tomography equipment in Shanghai, China.

"The investment in Breeze and all associated investments were very easy to scope. In addition to the software license and server, only web cams and microphones are required for the individual workstations," says Bjarne Erik Roscher, Division Information Officer (DIO), Siemens Medical Solutions, CTI. "Breeze saves us money for in-person training, reduces problem resolution times between the teams, and has made us more efficient working together."

Cable & Wireless is one of the world's leading international communications companies providing voice, data and IP services to business and residential customers in more than 80 countries around the globe. The company uses Breeze as part of its multilingual learning infrastructure across the UK, Europe, and the United States. After only developing four courses, Cable & Wireless repaid its initial investment in Breeze. The company estimates that Breeze saves them anywhere from six weeks to four months in bringing a course online.

"Breeze provides a valuable addition to complement our e-learning solutions," said William Ward, e-learning manager, Cable & Wireless. "It enables the speedy, cost-effective development of basic e-learning, and its successful integration with the learning management system further leverages the investment in both technologies. The multi-lingual support in Breeze will make the solution even more useful to our global employees."

The Ecole des Mines de Douai (EMD) is one of seven schools that develop common actions such as pedagogic methods and exchanges (students and teachers), international actions, training (Master of Science), and strategic guidelines.

"The goal of the NTE cell at Ecole des Mines de Douai is to increase awareness, train and support the teachers in the field of educational new technologies," said Mathieu Vermeulen, ingenieur pedagogue multimedia, Ecole des Mines de Douai. "With this in mind, we chose to deploy Breeze on our servers. Choosing Breeze was done according to three main criteria: the portability of the content on every type of browser, the ease of use for the teachers, and especially the integration of Flash animation, video, multiple-choice questionnaires and audio comments within the presentations. The server aspect of the software, which helps us avoid the installation of large components on the authoring computers, was also a decisive factor."